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Aria Rose

Aria Rose is a fashion and lifestyle brand established in 2018 by Lauren Ashley. The brand is based in Miami and is popular for selling the most stylish & trendy outfits and eye-catching accessories for girls.

Built For

Web

Technologies

Shopify

Industry

Fashion

Country

Miami

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Business Overview

Aria Rose was founded from a passion for shopping in 2018, be it online or traditional, with a personal experience. As a fellow shopaholic and fashion enthusiast, founder Lauren struggled to discover stores that made her feel satisfied, like shopping with a best friend. So, She decided to develop something that empowers women through clothing and creates meaningful, personal connections.

Founder Lauren thinks that the perfect outfits can change your whole perspective and attitude in life. When the client approached CartCoders, they wanted to create an eCommerce store that helps young women feel like a Superstar whenever they visit their store online.

Outfits for Women

Bold, exclusive and reflecting the style of current trends

Fashion Accessories for Women

Dapper and stylish, with a touch of culture

Sale

Offers an extra 70% off on a particular collection with code EOS

Client Requirements

Aria Rose brand came to us with a pre-designed PSD layout & Broadcast Shopify theme and was looking to develop a Shopify store according to the pre-designed layout. Their goal was to display new-age outfits in such a way that empowers Aria Rose girls to feel their best and to be by their side every step of the way.

The following are some of the specific requirements of clients to build a visually appealing store that offers a seamless and custom-built buying experience.

Required customization in Broadcast Shopify theme with custom development
Required custom image and link options for some sections in the mega menu
Required multiple short video listings on the home page
Wanted to redirect customers to the blog page from the home page videos
Looking to showcase selected Instagram posts on the article page
Banner slider with custom details for particular sections
Wanted to offer reward functionality for customers

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Key Feature

Shopify experts from CartCoders understood the specific requirements and united all modern tools with extensive experience to develop a Shopify store that exceeds the client's requirements.

Custom image and link options in some of the menu

Display different videos on the home page

Click on the video to redirect to the article page

Need to display reel on a blog post

All benefits in one section

Enabled the client to hide/show the filter layout

Our Solution

As a Shopify development partner, our task was to develop a website according to the client's PSD layout in the Broadcast Shopify theme. The task was quite challenging as Aria Rose also wanted some custom developments in the theme to enhance the features and functionalities.

However, a team of Shopify developers have worked closely with clients to understand their specific requirements. Based on those requirements, we adopted a radical development approach and utilized all modern tools along with Shopify development expertise to create a store with pixel-perfect design.

Following are the solutions we provided to meet their requirements and develop a store with a lucrative design. (Website Designed By Nathalie Fleitas)

Shopify theme customization with custom development
Displayed custom image and link options in some sections of the mega menu
Showcased multiple videos on the home page using liquid block
Managed to redirect customers from the home page video to the article page for detailed product descriptions
Enabled customer to hide/show the filter layout
Integrated Shoppable Shopify app showcase particular Instagram post on the home page
Integrated smile layouts & reward app for enabling reward facilities

Outcome

The owner is very happy with the new look of the Shopify store, as we have developed the store exactly as per the client's PSD layout. We identified their Broadcast Shopify theme customization and custom development needs and enabled them to showcase their variety of outfits that reflect the client's brand identity in the most stunning yet efficient way. It helped them create a strong market presence and boost customer engagement and sales growth rates.

Choosing CartCoders for our store development with custom requirements according to PSD layout was a great decision for us. They understood our ideas and turned them into reality. CartCoders helped us launch our store on a scheduled date. We are satisfied with the final results of our online store and continuous support from the team of CartCoders.